SEARCH ENGINE OPTIMIZATION (SEO)
SEO is the process which increases a website’s rankings in search engine results and thus increases site traffic and revenue. SEO is an umbrella term which includes many different strategies. There are multiple ways one can improve a website’s rankings such as keywords, meta tags, content structure and link building to name a few. We do it all.
PPC stands for Pay-Per-Click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to earn those visits organically. Search engine advertising like Google Ads is one of the most popular forms of PPC, allowing you to bid for ad placement in a search engine's sponsored links.
One of the vital tools to help grow businesses online presence is Google My Business. When setup, it allows a business to show in their local area with ease, transforming the process that customers now take in finding the information, product or service they require. We make the process of claiming your business and setting it up a breeze for you.
Businesses spend enormous amounts of money and energy building a strong reputation, and all of that effort can easily be ruined by online trolls. Your reputation is as crucial as ever in today’s digital world, where a single negative search result can alter public perception of your brand. We’ll help protect the reputation you’ve worked hard to build.
Social media is a great tool to both engage with your customers and connect with new ones. We'll work with you to build a unique brand experience consistent with your web presence, and identify what you want from your social media platform, both short and long term. We ensure your social media campaign reaches your target audience on any platform.